I saw the commercial on TV. The commercial looks like an interview with a MD, giving the impression of "official" and "scientific". I must be one of many women that wonder, is this really a magic fix for dry skin?
Well indeed, this is an oil-based moisturizer that is rich and nourishing for even very dry skin. This moisturizer is abundant with palm oil, one special kind of palm oil is red palm oil. This is an unprocessed and unheated palm oil and has a red color. Red palm oil is rich in betacarotenes, tocotrienols, co-enzyme Q10 (ubiquinone), squalene and vitamins A and E that make it nutritious when eaten. However, those components don’t necessarily mean all these effects could be delivered to skin.
The antioxiant power could prevent signs of aging, but it won't help with existing wrinkles.
Other than palm oil, there are evening primrose oil, wheat germ oil, lecithin, etc, all excellent emollients and water-binding oils.
Yet I need to point out some false claims made in the commercial. The MD look-like said other moisturizers are water based and when water evaporates only harmful chemicals are left on the surface of skin. This is not true. Water in many cases are used as solvent and chemicals are not necessarily all bad. When stripped down the the molecule level, anything is chemical, even the natural ingredients. Such irresponsible and mis-leading statements only undermine the brand's own credibility.
Even though the formula is healthy and without irritants, I find the high price hard to justify.
Safety alert: Safe
review based on scientific information of the product ingredients.